Become a Featured Guest on:
"Say It So They Get It!"
Presented By .
Real conversations with business owners — what they do, who they serve, and what makes them different.
Welcome to Say It So They Get It!
I created this show because too many great business owners struggle to explain what makes them different.
Every episode revolves around a simple question:
"What makes your business the obvious choice?"
Through real conversations, we uncover the stories, strategies, and market-dominating positions that help businesses stand apart in a crowded marketplace.
Guests leave with more than a podcast episode. They leave with greater clarity, valuable content, and a stronger understanding of what makes their business memorable.
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The Real Value Isn't Just The Podcast
The podcast is just the vehicle. The real value comes from clarifying your message, showcasing your expertise, and creating content you can use long after the episode ends.
⭐ What You'll Walk Away With
⭐ Shareable reels and video clips you can post across Facebook, LinkedIn, Instagram, YouTube, and your website
⭐ Increased visibility, credibility, and exposure with potential clients and referral partners
⭐ A clearer message that helps people understand what you do and why it matters
⭐ Content assets you can continue using long after the episode is published
⭐ A professionally recorded podcast episode that showcases your expertise
🎥 See What That Looks Like
Most people won't watch a 30-minute podcast episode.
They will watch a great 60-second clip.
Here's an example of a reel created from a recent episode featuring a business owner / SEO expert.
This is the kind of shareable content guests receive after appearing on the show—short, engaging clips designed to showcase your expertise and spark conversations online.
✅ How We Make It Happen
✅ A Guest Discovery Call to learn about your business and identify the best conversation topics
✅ A simple preparation process to help you show up confident and ready
✅ A relaxed, conversational recording session through Riverside
✅ Professional editing, publishing, and content creation handled for you
Featured Guest Spotlight
Tyson Torres of Kyber Web Agency joined me to discuss Google's latest algorithm update, "The Great Reshuffle," and what small business owners need to do to stay competitive online.
Watch the episode and see how a simple conversation can turn into valuable content, increased visibility, and a clearer message for your business.
About Our Host
Shawn Degan is a Profit Strategist who helps business owners fix how they explain what they do — and turn that clarity into real revenue.
After decades in the military, law enforcement, and building his own businesses, he saw firsthand that most businesses aren’t broken… they’re just unclear.
Today, he works with entrepreneurs to simplify their message, tighten their operations, and build businesses that are actually profitable — not just busy.
Shawn Degan
Did You Know This About
Shawn
Before stepping into business coaching, he spent nearly 30 years in the U.S. Navy Reserve and 20 years in law enforcement — where hesitation isn’t an option and clarity matters.
But it wasn’t until running his own home inspection business that things really clicked.
Like most business owners, he tried to grow by doing more — packing his schedule, taking on more jobs, and pushing for more revenue.
Until he hit a wall.
That’s when he realized something most owners miss: more revenue doesn’t fix the problem — more profit does.
Today, he brings that same discipline into business, helping owners cut through the noise, increase profitability, and build something that actually works — not just keeps them busy.
Want To Connect With
Shawn Degan
